And building it shouldn't require a PhD in protocols.

We're building the complete foundation - from silicon to semantic commands - that lets you say "turn on sensors in building 3" and it just works. No MQTT brokers, no cloud functions, no vendor lock-in.

IoT was supposed to make our lives easier. Instead, it gave us proprietary protocols so complex that talking to your own devices feels like rocket science. This made it too hard to get value from IoT devices and nearly impossible to build new ones - robbing the world of innovation.

The transformation we're going for

Today: You want to turn on sensors in a building, but first you need to configure MQTT topics, set up cloud functions, manage certificates, and hope your vendor doesn't change their API next quarter.

Tomorrow: You say "turn on sensors in building 3" and it happens. Your factory manager controls sensors as easily as they operate an iPhone.

For developers: Device provisioning, OTA updates, and data pipelines become solved problems, not six-month projects. You focus on what makes your hardware unique, not reinventing infrastructure.

Built on principles that matter

• Open standards beat vendor lock-in. LWM2M exists for a reason - interoperability shouldn't cost extra.
• Humans shouldn't learn machine languages. Your grandmother can operate an iPhone; your factory manager should be able to operate your sensors.
• Reliability comes from specialization. Generic AI hallucinates with hardware. Purpose-built agents execute with precision.
• Hardware development shouldn't restart from zero. Core infrastructure should be solved problems, not custom projects.

Open source from day one

Our hardware designs are open source. Our protocols are standardized. Our approach is transparent.

Whether you're adding semantic control to existing devices or building new hardware from our open designs, you get the full stack: secure provisioning, reliable OTA updates, modern data pipelines, and natural language control.

Because the future of IoT shouldn't depend on any single company - including us.